Anthony “AJ” James, a serial entrepreneur, and Andrea Simien, a medical industry veteran, saw a gap in the market for medical billing services. When their paths crossed, ADS Medical Billing was born, and it took off quickly.

Founded by Simien in April 2021, ADS Medical Billing brought on James’ expertise in business development in 2022. His background in business and telemedicine, coupled with his keen eye for opportunity, made him a natural fit for the CEO role. Today, they hold both state and federal contracts, having secured their biggest client yet in December 2023. Their sights are set firmly on continued growth.

Despite its young age, ADS Medical Billing boasts success, profitability, and a level of health uncommon in startups. So, why did AJ decide to partner with BCL of Texas? As he explains, even thriving businesses benefit from regular health checkups.

Through the Chamber of Commerce and Business Accelerator associates, AJ met Brian Marshall, BCL of Texas’ Director of Entrepreneurship and Small Business. Initially, Andrea and AJ sought Brian’s guidance on optimizing their finances. These initial consultations opened doors to the Frost Bank “Take The Next Step” Program, offering technical assistance with business projections, financial clarity, and a $5,000 line of credit.

The partnership with BCL of Texas has since flourished. “BCL helps us benchmark ourselves against other startups in Austin and nationally,” explains AJ. “They guide us in making strategic adjustments to keep us on track.”

In one instance, AJ and Andrea planned to take out a business loan. However, a consultation with BCL Lending revealed their strong financial position, making the loan unnecessary. This saved them a significant sum and highlighted the value of BCL’s expertise in financial readiness.

“BCL is genuinely invested in entrepreneurs’ success,” says AJ. “Entrepreneurship exposes your knowledge gaps. You need someone brutally honest, someone who pushes you and challenges your assumptions. That’s how businesses excel.”

Beyond partnering with BCL of Texas, AJ offers valuable advice to aspiring entrepreneurs:

• Know your market and customers: Identify a genuine problem, not a solution searching for one.
• Embrace the grind: Success comes with sacrifice – mental, physical, and emotional. Be prepared for setbacks and criticism.
• Continuous learning is key: Read extensively, seek mentorship, and learn from those who have been there, done that. “These mentors have had their teeth kicked in a few times themselves, so they know where you are coming from.”

Building a successful business requires dedication and resilience. By following these insights and seeking guidance from BCL of Texas like ADS Medical Billing did, aspiring entrepreneurs can increase their chances of thriving.